You're Not Bad at This.
You're Underwater.
You don't need another tool. You don't need another subscription. You need one system that actually works — whether you're chasing your next 10 doors or sinking under 100.
Get the Playbook — $37Instant PDF download · 90+ pages · No smoke and mirrors
The Property Management Automation Playbook for GHL
Written by a broker who's been in it for 17 years — from managing her own rentals, to assisting and leasing for others, to working inside one of the largest institutional SFR operations in the country. Thousands of doors. From portfolios to pods.
No affiliate links. No sponsored recommendations. No illusions about what this takes.
Let's be honest.
- ✕ You have every tool except a CRM — and the tools you do have don't talk to each other
- ✕ You bought a CRM once, logged in, and there's not one prospect or contact in it
- ✕ You signed up for a 14-day free trial, stared at the dashboard, and let it expire
- ✕ You're collecting rent through Zelle and Venmo and your books don't reconcile
- ✕ You've started building systems three different times and ended up back at zero
- ✕ You're managing doors but not growing — every day is spent treading water
- ✕ You know you need this figured out but you're tired of spending money on things that don't work
What's inside
9 chapters. Every page exists to get you operational.
- 01
What it really means to manage someone's property
Communication is the product. This sets the standard before a single tool is mentioned.
- 02
What you actually need to start (and what you don't)
The shiny object trap, why payments must go through your management software, and the only three things you need on day one.
- 03
Choosing your management software
RentTec, Buildium, AppFolio, and Yardi — from someone who's used all four. No affiliate links.
- 04
Why GHL and where it fits
How one platform replaced the CRM, email tool, SMS, phone system, website builder, social scheduler, dialer, and e-signature tool.
- 05
Setting up GHL for property management
Tags, custom fields, contact types, where communication lives, and your first hour setup guide.
- 06
Building your owner acquisition pipeline
Six stages from new lead to signed agreement, plus a rental lead pipeline for filling vacancies fast.
- 07
Automating owner outreach
The 5-touch no-answer sequence and 4-email warm lead nurture — framework, cadence, and why each touch works.
- 08
The long game — 6-month nurture drip
Quarterly themes that keep you top of mind until they're ready.
- 09
Your first 7 days
Day-by-day action plan. By day 7 your pipeline is live, automations running, funnels capturing leads.
This book is for two people
Chasing your next 10 doors
You've got your license, your entity, and your domain. Now you need systems that work from day one — so you never end up underwater as you grow.
Managing 100 doors and still sinking
You grew without infrastructure. Every new door added more weight. This book gives you the system to organize what you already have and automate the follow-up you're behind on.
This book doesn't hold anything back.
Every pipeline, every sequence, every automation framework — it's all here. You can build the entire system yourself from what's in these pages. No locked chapters. No "enroll in the masterclass for the real strategy." No missing pieces that only come with a higher-priced product.
If all you ever buy is this $37 ebook, you have everything you need to build the system and go get doors. It was written to stand on its own — because that's the book I wish someone had handed me.
If you want the system pre-built and ready to import to save yourself the setup time, that option exists. But you'll never open a chapter and hit a wall that says "buy something else to continue."
Ready to come up for air?
90+ pages. 9 chapters. A system that works — if you're willing to do the work.
Get the Playbook — $37Instant PDF download · $37 one-time · No subscription